What Is The CORE12?
Your CORE12, delivered by ActionCOACH Evolution, is an intensive, results-driven 12-week program that bridges the gap between learning and doing, giving you the tools and confidence to excel in every aspect of business.
12 Weeks Starting July 22, 2025 (7:45-8:45am)
Replicate results. Not work.
Why do extra work when you could be growing your business? Through our tested process, we’ll help you find clarity in what you need and maximize your efforts from beginning to end. In the CORE12, you will cover the following topics per week.
01
6 Step to a Better Business
This is not a templated approach. We know every single business and client is unique. This session introduces the six essential steps for building a successful business, laying the foundation for sustainable growth and profitability. We’ll work with you to explore, research and understand your business.
02
Destination Mastery
Learn how to define clear business objectives. We’ll create a strategic roadmap that aligns your daily operations with your long-term goals.
03
Time Mastery
Explore effective time management techniques to boost productivity. This session covers prioritization methods and tools to help you optimize your schedule.
04
5 Ways and Conversion Rate
Learnings, usage and analytics will tell us how to best optimize and continuously reach your customers, maximizing your growth potential. Discover five proven strategies to enhance your bottom line. We’ll analyze customer behaviours to refine your approach to turning leads into sales.
05
Lifetime Value and Average Value of Sale
Understand the concepts of customer lifetime value and average sale value. We’ll discuss pricing strategies and ways to increase profitability through retention. Your business is an ever-evolving entity. Through tracking and reporting, we’ll continuously be your partner to make sure you continue to grow.
06
Repeat Business and Margins
This is not a templated approach. We will examine tactics for driving repeat business and improving profit margins. This session focuses on customer loyalty initiatives and enhancing satisfaction.
07
Target Market Lead Generation
Identify your ideal target market and explore effective lead generation strategies. We’ll emphasize niche marketing and outreach to attract the right customers. Your competitors may be doing the same thing, but we’ll help you navigate the world of opportunity. There’s always room to improve and innovate.
08
Systems and Checklists
Learn how to implement efficient systems and create checklists that streamline operations, ensuring consistency and quality in your service delivery.
09
6 Keys to a Winning Team
Explore the critical elements of building a successful team. This session covers recruitment, team dynamics, and fostering a culture of collaboration and accountability.
10
Management and Leadership
Differentiate between management and leadership. We’ll discuss essential leadership skills and effective management techniques to empower your team.
11
Financial Mastery
Gain a comprehensive understanding of financial management, including budgeting, forecasting, and key metrics to evaluate your business’s financial health.
12
Dream Goals – Be X Do = Have
In our final session, we’ll focus on setting and achieving your dream goals, creating a clear vision for what you want to be, do, and have in your life and business.
Here's Why This Works
Real Implementation
Our goal is clear: to make your investment work for you, with a high return on effort and results you can see.
Earn While You Grow
This isn’t just learning—it’s about driving meaningful results that increase your earnings as you apply new strategies.
Relevant, Practical Skills
Master sales techniques designed for today’s landscape, with clear, hands-on strategies that work in real-world settings.
Targeted, Effective Strategies
Each session is tailored with strategies that align with modern challenges, helping you make immediate improvements.
Guided Every
Step of the Way
You’ll receive ongoing guidance to help you make the most of every session and fully apply each strategy to your growth efforts.
Accountability That Drives Progress
With 12 weeks of focused coaching, practical tools, and collaborative group learning, you’ll gain clarity, stay accountable, and build lasting momentum — making tangible progress toward your goals every step of the way.
Your Commitment
Four to Five Hours/Week
We expect you to find an additional four to five hours each week to focus on your business. These hours are essential for growth and improvement. Your goals are achievable, and we will help you reach them.
Active
Participation
Your commitment to the program is essential. You’re not just a passive participant; you’re an active creator of your own success story. To maximize your progress, come prepared and ready to participate. The more engaged you are, the sooner you’ll see results.
Embrace
Change
Be prepared for some changes. You’ll be shifting your habits, delegate your tasks, and reallocate your time to work on your business, not just in it. It’s a gradual process, and you’ll have 12 weeks to get it right and make it fit.
Our Commitment To You
World Class
Education
The Business Masterclass features a curriculum developed by Brad Sugars, the #1 business coach in the world and founder of ActionCOACH, a program that has transformed thousands of businesses globally.
Results Driven Approach
We are dedicated to your success and committed to delivering measurable results. Our program emphasizes action over passive learning. You can expect to witness tangible growth in your business as you track your progress.
Support For Your Growth
We’re dedicated to your success. Benefit from personalized guidance from a world-class coach, along with collaborative support from a community of like-minded peers, to provide you with insights, accountability, and encouragement as you work toward your goals.
Words of praise from past attendees
"
Busy schedule, numerous tasks, overthinking processes, and striving to maintain a healthy work-life balance—all while prioritizing the wrong workloads and feeling stuck. That’s been my experience. I was overwhelmed by work, thinking that’s just how running a business is, but the real issue was that I was focused on the wrong tasks without even realizing it. The CORE12 program is helping me cut through the noise and refocus my priorities on activities that genuinely grow my business, rather than getting caught up in busy work. This shift is giving me the freedom to work on the business rather than just in it all the time. I wish I had started this process earlier in my entrepreneurial journey.
—
SIMON LAM
Solutions Consultant
"
All I can say is WOW. I'm so happy I attended this training. I learned so much about how my previous management style was destroying my team's trust in me. I've taken the recommended steps to shift to a LEADERSHIP style that's put the autonomy in my team, and regained their trust. Our productivity is THROUGH THE ROOF now.
—
CALLIE THOMPSON
Manager of Marketing
Have Questions? We Have Answers.
Who's this class for?
This virtual class is designed for professionals looking to make a change in their leadership style and build a productive, happy, autonomous team. Individuals attending this class are open-minded and ready to identify ways you can adjust your leadership style to start getting results.
What's the time commitment?
The class itself is 4 hours, broken into four 45-minute sessions with 15 minute breaks. When you sign up for the training, you'll also gain lifetime access to all the downloadable resources and recorded video trainings. This way, you can revisit the program at your own pace and a your own convenience.
Am I guaranteed a promotion?
While we'd love to be able to guarantee a promotion, we aren't fortune tellers. What we can guarantee is that you'll be given the tools, techniques, and support you need to clarify what you want, articulate your worth, and lead a team strategically.
Do you offer 1:1 Coaching?
YES! I recommend first taking my free virtual group class—most attendees get a lot of value from it. From there we can identify your short or long-term goals and work towards achieving them together.
About Your Coach
Clint Caldwell is a best-selling author, entrepreneur, and coach. He has worked at all levels of the organization and understands that value needs to come from the top just as much as it does from the bottom. He's been helping managers transform their leadership style to make a positive impact on their team and across the organization since 2005.
Thank you for choosing CORE12.
Let’s build the Strong, Scalable Business YOU Deserve.
Your journey to a more profitable, systemized business begins now — we’re excited to support your growth every step of the way.
Starts July 22, 2025
7:45-8:45 AM
3875 9th Avenue N.
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